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Valeria Barrera G

"A magazine-style portrait of a smiling young woman, Valeria Barrera, for MDM Cohort 19. She is wearing a black one-shoulder top and a gold necklace. The editorial layout includes grey, pink, and teal geometric blocks, with large stylized 'MDM' text at the top and 'W 2026' overlaid on the right. White text at the bottom right reads: 'UN DÍA A LA VEZ.' Her name, Valeria Barrera, is printed vertically on the left side beside a barcode graphic."

Education

  • Bachelor of Social Communication, Pontificia Universidad Javeriana 

Specialization

  • Marketing and Advertising 

Biography

Valeria Barrera is a Colombian communication professional with a strong focus on advertising and marketing. She holds a degree in Social Communication and has developed hands-on experience working with brands through roles in sales, freelance projects, and strategic communication.

Passionate about storytelling, branding, and digital media, Valeria is especially interested in how ideas can be transformed into meaningful campaigns that connect with audiences. She has worked with real clients, gaining experience in content creation, customer engagement, and event coordination, which has strengthened both her creative and strategic thinking.

Driven by curiosity and a global mindset, she is eager to continue growing professionally, exploring new cultures, and contributing to innovative projects in the marketing and communications industry. Her interests lie in social media, brand development, and the power of communication to shape perceptions and inspire action.

Why Digital Media?

Valeria is pursuing a Master’s in Digital Media to deepen her understanding of the evolving digital landscape and to strengthen her skills in strategy, data-driven decision-making, and emerging technologies. The program represents an opportunity to bridge creativity with analytics, allowing her to create more impactful, insight-led campaigns while adapting to the fast-changing dynamics of global media and communication.

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